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Trade shows, stands and conferences

Trade show prize wheel for your stand

In a hall full of similar stands, a prize wheel in your brand is what makes people stop. It can be seen from the aisle, needs no explanation and gives your team a minute to talk to every visitor. We take wheels to trade shows at IFEMA, Fira de Barcelona and venues all over Spain.

Custom floor-standing prize wheel on a tech company's stand

Why it works at a trade show

A prize wheel that works for your stand

More stand visitors

A big, colourful wheel stops people in the aisle. And where there is a queue, more people come over.

Quality leads

A spin in exchange for an email or a QR scan. The visitor leaves with a prize and you with a lead.

A reason to talk

While the wheel spins, your team has time to introduce themselves and ask what the visitor is looking for.

Your brand in every photo

The wheel carries your design in full colour and becomes part of the stand.

Mechanic

Collecting leads at a trade show with a prize wheel

The most effective mechanic at a trade show is simple: details in exchange for a spin.

  1. The visitor comes over, drawn by the wheel.
  2. They leave their email, scan your QR code or follow your account on social media.
  3. They spin the wheel and take whatever prize comes up.
  4. Your team uses those seconds to introduce themselves.

To make it work, offer small prizes that come up often (merchandise, samples, discounts) and one or two big prizes that make people want to try. A “spin again” segment keeps the conversation going.

At professional shows, a quiz format also works well: each segment is a question about your product or your industry, and anyone who gets it right wins.

Giant sports challenge wheel at a trade show

Planning

How to fit the wheel into your stand

  • By the aisle. At the back of the stand, nobody sees it.
  • Space. The 120 cm wheel measures about 120 × 190 × 60 cm. Leave room in front for the player and the queue.
  • Large stand. The 180 cm giant wheel, about 180 × 220 × 60 cm, can be seen from far away. Remember it needs a goods lift or street-level access.
  • Venue schedules. We coordinate with the show’s build-up. Once the wheel is on site, set-up takes about 30 minutes.
  • Several days. We hire for the whole length of the show.
  • Show after show. If your company exhibits all year round, consider whether to buy a custom prize wheel.

Trade show questions

Do you coordinate with the show’s build-up?

Yes. We work to the venue’s schedule. Very early set-ups or very late dismantling can add to the cost; we show it in your quote.

Which prizes work best on a stand?

Small merchandise, samples and discounts that come up often, plus one or two big prizes that make people want to play.

Can we have several wheels on one stand or across several stands?

Yes. We have supplied four 120 cm wheels at once for the same event.

Do you work at IFEMA and Fira de Barcelona?

Yes, they are the venues where we work most, along with CCIB and hotels across Spain.

Does someone need to run the wheel?

It is not included, but your team usually does it. If you prefer someone dedicated, we can suggest a promo host.

Your stand

Request a quote for your trade show

Tell us the show, the venue, the dates and which wheel you want on your stand.

Hire or purchase?
Which wheels are you interested in?
Do you already have the artwork?
+34 722 15 58 00